Marine Harvest is the world’s leading seafood company offering farmed salmon and processed seafood to customers in more than 50 markets worldwide. The company is present in all major salmon farming regions in the world and the biggest producer of farmed salmon with one fifth of the global production. In addition to fresh and frozen salmon, Marine Harvest offers a wide range of value added products such as coated seafood, ready-to-eat meals, delicious finger food and smoked seafood. With global operations and sales offices throughtout the world, Marine Harvest employs over 6,200 people.
Business Process and Problem Definition
Like many shippers, Marine Harvest faced transportation challenges when demand for their products grew to a global basis. The company decided to move away from a 3PL using a legacy TMS solution, which was not able to support growth in the market. Marine Harvest saw the need to take control of the supply chain in order to grow the business and develop while meeting customer demand. With a hosted TMS in place, Marine Harvest was unable to grow and remain in control of their transportation processes.
Furthermore, with a short shelf life for delivering protein — 35 to 45 days for frozen products and 12 days for fresh products — the company needed a partner who realized the importance of global visibility, in terms of regulatory requirements, multiple regions, and on-time delivery, for freight management.
Marine Harvest established a list of goals for a new transportation management system:
- Provide access to all supply chain partners
- Innovative technology on a single instance platform
- Scalable solution for new business growth
- Global focus and expertise